All tagged Communications

A common mistake of someone new to the sales process (whether you're selling a product to a prospect or an idea to your boss) is that the more detail you provide, the higher the chances of success.

Reality works quite differently, as I explain in today's episode. The fact is that the onus is on us to get our message across, which means we need to do the work, not the customer.

When we're trying to sell an idea or a product, we want to say all the right things to the prospect, so that we can close the deal quickly.

In doing so, we can at times, sugar coat the message, or gloss over key issues that need to be grappled with upfront. All the more reason, as I discuss in today's episode, that we always be upfront - even if that means talking about difficult things.

This month's podcasts focus on war stories, recounting situations and experiences that were unique, intriguing and (always) educational.

In today's episode, I share a story about a very unique experience I've had - and keep having on Twitter. Specifically, about how I'm regularly confused with the Former Chief Minister of Kashmir, and what that tells us about how to effectively communicate.