All tagged Why we do what we do

Embracing Your Inner Bono

When I was 22, I decided to get my ear pierced.

I was a Business undergraduate working in Marketing & Sales, but with a wannabe musician buried deep inside who was trying to find a way to express his “Inner Bono”. And the form of that expression at that age was, ultimately, to get an earring. And so I did - a diamond stud that I wore all the time and never thought twice about.