All tagged Sales Lessons From Mad Men
Episode 20 of the podcast is now available and today’s episode focuses on the importance of standing your ground when working with a customer. We like to say that the customer is always right, but sometimes, a little tough love goes a long way, even if it puts us at commercial risk.
There's a great scene in the TV show, Mad Men, where Don Draper stands his ground with a client who is stuck in his old ways, clinging to a set of ideas that may have once made his company successful but now leaves them trailing the competition.