Back in my early consulting days, I was asked to give a presentation to a prospective client and was handed a deck to present. My instructions were to go through the material, get comfortable with the content and then do a run-through with the partner with whom I’d be doing the pitch.

The content was right in my sweet spot, so I was pretty comfortable with the key messages that we needed to get across. But some of the material in the deck didn’t sit well with me.