Omerisms Podcast - Episode 139

When we're trying to sell an idea or a product, we want to say all the right things to the prospect, so that we can close the deal quickly.

In doing so, we can at times, sugar coat the message, or gloss over key issues that need to be grappled with upfront. All the more reason, as I discuss in today's episode, that we always be upfront - even if that means talking about difficult things.

You can access the podcast here.