The Key To Doing Our Best Work

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For every insightful predictive modeling study, a good amount of time is spent simply getting the base level data scrubbed, organized and ready for the analysis.

For every sophisticated strategy assignment, the foundational work is based on collecting the basic facts of the situation, the market, the products, the competitors.

There are no exceptions to this approach. No shortcuts. No fast tracks. No magic paths.

In other words, our ability to do glamorous, high profile assignments is founded on a lot of hard work, much of it tedious, much of dirty, much of it granular.

There are no exceptions.

Our best work is based on this fact, indeed it's a result of this fact.

So instead of getting frustrated, maybe we just need to get to work.